题目内容
A vision is the overall explanation of why an organization exists and where it is trying to head.
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Objectives should be expressed as broad, general principles rather than as specific short-term results.
Strategic planning is now much easier than it used to be because managers have access to very reliable computerized forecasting tools.
One example of tactical planning is setting annual budgets and deciding on other details and activities necessary to meet the strategic objectives.
Contingency planning involves developing alternative courses of action to be used if the primary plans do not achieve the desired results.
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