If an organization's marketing department wants to create "segment storyboards" to test the attractiveness of each segment's positioning strategy, it would most likely occur in the ________ step of the segmentation process.
A. needs-based segmentation
B. segment identification
C. segment profitability
D. segment "acid test"
E. marketing-mix strategy
动物接种病毒时,常用的接种途径有:( )
A. 皮下注射
B. 皮内注射
C. 肌内注射
D. 腹腔注射
“生产成本”账户期末可能会有余额,也可能没有余额。
A. 对
B. 错
In the ________ step of the market segmentation process, the marketer evaluates the segment using criteria such as market growth and market access.
A. need-based segmentation
B. segment identification
C. segment attractiveness
D. segment profitability
E. segment "acid test"