题目内容

What is the relationshipbetween promotion and marketing?

A. Marketing is a process of promotion.
B. Promotionbelongs to the 4Ps of marketing.
C. Marketing is to present your product, increase demand, and differentiate it.
D. Promotion is to analyzing consumers’needs and competitors’products.

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________performs through social media, email, andSMS marketing in order to build relationships with the public without a third party such as mass media.

A. Direct marketing
B. Sales promotions
C. Personal selling
D. Advertising

Giving discounts, flash sale, free shipping and gifts are examples of _________.

A. advertising
B. sales promotion
C. public relations
D. personal selling

A_________is your business roadmapwhich helpsentrepreneurs in forming a full picture of their business performance and analyze the potential advantages and disadvantages of making certain decisions.

A. promotion plan
B. financial plan
C. marketing plan
D. business plan

Which is NOT the standard of writing a business plan?

An attractive beginning.
B. Flowerylanguage.
C. A well structured body.
D. Convincing supports.