在会计核算中,启用之前就已将账页装订在一起,并对账页进行了连续编号的账簿是( )。
A. 明细账
B. 活页账
C. 卡片账
D. 订本账
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Category points-of-parity are associations designed to overcome perceived weaknesses of the brand.
A. 对
B. 错
企业使用( )账簿,在一个会计年度结束后,应按账户顺序连续编号、装订成册。
A. 订本式
B. 活页式
C. 卡片式
D. 多栏式
Straddle positioning refers to a brand using different positioning with different categories of competitors.
A. 对
B. 错
Occasionally, a company will be able to straddle two frames of reference with one set of points-of-difference and points-of-parity.
A. 对
B. 错