According to your textbook, emotional appeal is
A. inappropriate in a persuasive speech on a question of policy.
B. often necessary when a speaker is trying to move an audience to action.
C. most effectively generated by using emotionally-charged words.
D. unethical unless the emotional appeal is combined with causal reasoning.
E. seldom used by public speakers in support of honorable causes.
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What kind of reasoning is used in the following statement?In recent months, newspapers have carried reports of vicious dogs attacking people in Los Angeles, St. Louis, Boston, and Orlando. These reports show that dog attacks are an increasingly serious problem nationwide.
A. analogical reasoning
B. reasoning from principle
C. journalistic reasoning
D. reasoning from specific instances
E. causal reasoning
Regardless of whether your aim is to encourage passive agreement or immediate action, you must deal with three basic issues whenever you discuss a question of policy. They are
A. cause, effect, and practicality.
B. evidence, practicality, and reasoning.
C. need, action, and reaction.
D. problem, plan, and solution.
E. need, plan, and practicality.
According to your textbook, when selecting fonts for a visual aid you should usually use
A. no more than two fonts.
B. decorative fonts.
C. a different font for each line.
D. italicized fonts.
E. a wide variety of fonts.
While working on the body of your speech, you see the need to let the audience know what the upcoming subpoints will be. You decide to add a(n)
A. structural link.
B. internal preview.
C. internal summary.
D. transition.
E. organizational bridge.
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