题目内容

38.What term is used to describe an ad that appears after you close your current browser window?

A.AdWare
B.Viral ads
C.External ads
D.Pop-under ads

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40.Viral marketing is:

A.a marketing campaign initiated through a virus.
B.a type of spyware that attaches itself to some other application.
C.a marketing campaign that persuades consumers to encourage friends to purchase the same products or services.
D.a type of negative marketing plan that criticizes its competitors.

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41.An affiliate program is:

A.a business relationship between sellers and suppliers that support e-commerce.
B.an ad-on product or service that is purchased through the originating seller.
C.a marketing campaign directed at persuading consumers to get others to purchase the same product or service.
D.an arrangement made between two e-commerce sites that directs viewers from one site to the other site.

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