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各级党政一把手是抓好思想政治工作的第一责任人。如果一个地区、一个部门的思想政治工作搞得不好，要追究主要领导者的责任。()

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宣传部门是党委主管思想政治工作的部门。()

一般说来，思想政治工作者业务素质的高低，主要看其专业学历的高低。()

Every time you try to answer a question that asks why, you engage in the process of causal analysis--you attempt to determine a cause or series of causes for a particular effect. When you try to answer a question that what if, you attempt to determine what effect will result from a particular cause. You will have frequent opportunity to use cause- and-effect analysis in the writing that you will do in college. For example, in history you might be asked to determine the causes of the Seven Day War between Egypt and Israel. In political science you might be asked to determine the reasons why Ronald Reagan won the 1984 Presidential election. And in sociology you might be asked to predict the effect that changes in Social Security legislation would have on senior citizens.
22. Determining causes and effects is usually thought-provoking and quite complex. One reason for this is that there are two types of causes: immediate causes, which are readily apparent because they are closest to the effect, and ultimate cause, which, being somewhat removed, are not so apparent and perhaps even hidden. Furthermore, ultimate causes may bring about effects which themselves become immediate causes, this creating a causal chain. For example, consider the following causal chain. Sally, a computer salesperson, prepared extensively for a meeting with an important client (ultimate cause), impressed the client (immediate cause), and made a very large sale (effect). The chain did not stop there: The large sale cause her to be promoted by her employer (effect).
A second reason why causal analysis can be so complex is that an effect may have any number of possible or actual causes, and a cause may have any number of possible or actual effects. 23. An upset stomach may be caused by eating spoiled food, but it may also be caused by overeating, flu, allergy, nervousness, pregnancy, or any combination of factors. Similarly, the high cost of electricity may have multiple effects: higher profits for utility companies, fewer sales of electrical appliances, higher prices for other products, and the development of alternative sources of energy. Sound reasoning and logic are central to any causal analysis. Writers of believable causal analysis examine their material objectively and develop their essays carefully. They are convinced by their own examination of the material, but are not afraid to admit other possible causes and effects.
Because people are accustomed to thinking of causes with their effects, they sometimes commit an error in logic known as the "after this, therefore because of this" fallacy. 24. This fallacy leads people to believe that because one event occurred after another event, the first event somehow caused the second. That is, they sometimes make causal connection that are not proved. For example, if students began to perform. better after a free breakfast program was instituted at their school, one could not assume that the improvement was caused by the breakfast program. There could of course be any number of other causes for this effect, and a responsible writer on the subject would analyze and consider them all before suggesting the cause.
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刘翔与国际市场广告
2008年8月18日北京奥运男子110米跨栏预赛场上，上届奥运冠军刘翔因伤退赛了，但是以刘翔作为其产品代言人的耐克公司还是继续展开了广告营销战。人们发现耐克公司这次广告宣传不仅有以往的商业色彩，而且更具有某种人情味。18日下午，耐克公司发表简短的官方声明：“刘翔一直是中国最杰出的田径运动员之一，耐克为能与刘翔紧密合作而感到自豪。在此时，我们理解他的感受，并期待他伤愈复出。”随即，第二天凌晨，以刘翔退赛为题材，主题为“爱运动，即使它伤了你的心”的平面广告伴随着各报社“刘翔退赛”的头条消息，出现在华东、华南、华北各地区的主要都市报的头版位置。作为刘翔的赞助商，耐克公司原先已准备好刘翔夺冠版的广告和未夺冠的广告，但未料到退赛，而耐克公司此番动作之快，不禁让人想起2006年7月12日刘翔在瑞士破男子110米栏世界纪录后，耐克公司仅用14小时，从网络到报纸到电视，再到刘翔回国现场身穿的纪念T恤，耐克的广告迅速占据了媒体，充足的曝光让品牌得到最大的展示。
刘翔与耐克公司的关系说明了国际市场营销中的哪种原理？