nullA company is considering a new investment project, and has calculated that the present value of the cash inflows from the project are less than the present value of the cash outflows, ie there is a negative net present value (NPV). What does this negative NPV imply?
A. The time period used as the basis for assessing future cash flows in the NPV calculation should beincreased.
B. The investment should not be undertaken as it will lead to a fall in the share price of the company.
C. The investment should only be undertaken if the firm has no better use for the capital.
D. The firm should increase its cost of capital before making future investment decisions.