Which of the following is an example of ethnocentrism?
A manager in India looks down upon his subordinates because they are from a lower caste, compared to him.
B. An upper-middle-class woman talks rudely to a sales person, because she looks down upon individuals belonging to the working-class.
C. An American manager criticizes the cultural practices of Saudi Arabia, when he is sent there on business, because it differs from his own cultural norms.
D. A French business owner, who plans to expand his market to China, conducts a detailed cultural study of China to customize his marketing campaign.
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For international businesses, the connection between culture and competitive advantage is important because:
A. a weak connection is likely to encourage isolationism
B. a weak connection is likely to encourage competition
C. a strong connection is likely to produce the most viable competitors
D. a strong connection is likely to hamper innovation
What is ethnocentrism?
A belief in the superiority of one's business or organization over another.
B. A belief in the superiority of another group or culture over one's own group or culture.
C. A belief in the superiority of one's own ethnic group or culture.
D. A belief in the superiority of one's self over another person.
Class-based conflict between workers and management in class-conscious societies can lead to:
A. increased costs of doing business.
B. decreased costs of doing business.
C. companies going out of business.
D. workers looking for new jobs in other businesses.
Max Weber was a German sociologist who, in 1904, made the connection between _____ and "the spirit of capitalism."
A. Protestant ethics
B. ethnocentrism
C. cross-cultural literacy
D. collectivism
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