题目内容

The ability of well-known brand names to get a premium price, relative to their lesser known (or generic) competitors, is an example of:

A.a promotional monopoly
B.the impact of slotting fees.
C.a natural barrier.
D.distribution inequity.

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Which of the following modes of entry is typically most attractive for a newcomer to international marketing?

A.Exporting
B.Joint ventures
C.Foreign direct investment
D.Franchising

Nike Corporation occasionally sells products in its home market below cost to protect its domestic market share from foreign competitors. The firm is engaging in:

A.price fixing.
B.reverse dumping.
C.dumping.
D.home guarding.

描述新冠疫情严重性的最佳指标是

A. 续发人数
B. 患病人数
C. 死亡率
D. 发病人数
E. 罹患率

队列研究的观察终点是指

A. 整个研究工作结束
B. 随访者与观察对象失去了联系
C. 观察对象出现了预期的结果
D. 观察对象因非研究因素退出研究
E. 观察对象死于车祸等意外