According to the sales school, what’s the only reason an organization spends money on promotion?
A. To help the customers.
B. To sell its products or service.
C. To improve its products or service.
D. To beat its competitors.
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According to the communication school, what is the aim of a communication campaign?
A. To enhance the image or reputation of an organization or product.
B. To sell the products or service.
C. To earn as much money as possible.
D. To attract the customers.
听力作业2In this section, you will hear a long conversations. At the end of the conversation, you‘ll hear four questions. Both the conversation and the questions will be spoken only once. After you hear a question, you must choose the best answer from the four choices marked A), B), C) and D).What’s the decision of the woman’s boss?
A. He decided to hand out the advertisement on the street.
B. He decided to advertise his business online.
C. He decided to put the advertisement on newspapers.
D. He decided to put the advertisement on the signpost.
Why does the woman's boss decide to advertise his business online?
A. Because newspaper advertisements are too expensive.
Because he likes searching online.
C. Because he lacks money.
D. Not mentioned.
What does the sentence “he will get more bang for his buck” mean?
A. Hasty climbers have sudden falls.
B. He will get more money from the bank.
C. He never spends money within his budget.
D. He will get more value for the money he puts into something.
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