题目内容

Section B
Directions: There are 2 passages in this section. Each passage is followed by some questions or unfinished statements. For each of them there are four choices marked A, B, C and D. You should decide on the best choice.
One of the odd things about some business oranizations is that they spend so much money to lure (吸引) new customers and spend so little to keep them after they've been landed. It just doesn't make sense. Taking customers for granted is routine in some larger organizations, where mere bigness generates an attitude of indifference.
Loyal customers are an organization's only protection against bankruptcy, and losing them because of neglect or indifference is downright sinful (可耻的). Not only do satisfied customers continue to fatten the till (钱袋), they often encourage others to buy. This is advertising that doesn't cost a penny. And although there are always problems in giving good service to customers, maintaining their patronage (光顾) isn't all that difficult. It's matter of attitude, of believing that everyone who buys from you is entitled to the best treatment you can deliver. Plus giving just a little more than you have to.
We said there are always problems in giving good service to customers. The reason, of course, is that no organization is perfect, and there's many a slip: unreasonable delays in filling orders, shipping the wrong merchandise, failing to answer letters promptly, and so on.
Sometimes these errors or failures can't be helped. For example, if you can't get parts because of material shortages or a transportation strike, customers may be denied the goods they've ordered. And not infrequently the customer is to blame—for example. Failing to clearly identify the article or service required.
Yet no matter who is at fault customers whom you value highly should generally be given the benefit of any doubt. Note that we said "customers whom you value hightly." The old saw (格言) that all customers should be treated alike is a myth. Customers who repeatedly place large orders and pay for them will naturally get more attention than those who buy infrequently and have to be badgered (纠缠) to pay what they owe. However, you have to make the assumption that all customers are good unless proved otherwise.
The main idea of the passage is best expressed by which of the following?

A. Business organizations should not spend so much money to attract new customers.
B. Maintaining customers' patronage is the most important to business organizations.
Customers are kings.
D. Organizations should pay more attention to the benefit of their customers.

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更多问题

One of the training sessions will focus on effective writing skills.

A. Right
B. Wrong
C. Doesn't say

听力原文:W: I set up the conference table for a dozen people, but Mr. Wilson called and said he can't make it.
M: Don't change anything yet. We didn't expect Mr. Miller, but I just heard he intends to come after all.
Q: How many people are now expected at the meeting?
(17)

A. 10.
B. 11.
C. 12.
D. 13.

A.inB.amongC.with

A. in
B. among
C. with

Over the past one hundred and eighty years interested parties had tried to salvage the treasure from the sunken vessel. But their effort went in vain. It is a mystery why and how the treasure disappeared.
The most probable explanation concerns two brothers, John and Rudi, who lived close to the shore. They were hard-pressed fishermen who tried hard to earn a living from the sea. Their boat often leaked and their nets were often torn. After the vessel had sunk, many fishermen went to the scene at low tide in the hope of locating some of the gold bars. They used tongs and nets fastened to long poles but their attempts were made almost impossible by the strong currents. Day by day, the vessel sank deeper and deeper to its ocean grave. As time passed, most fishermen gave up the search.
Only the two brothers persisted and turned treasure hunting into a full-time occupation. Their method was very original. They tied a heavy basket to the end of a rope and took turns to jump into water with the basket.
It would carry them down to the vessel where they would quickly fill it with anything they could grab before going up to the surface.
Each day they would return seemingly empty-handed to their house. After half a year, the Dutch government put a stop to their treasure hunting by declaring that the vessel was a prize of war, and soon after that the two brothers left the island, claiming that they had to visit an uncle who had been ill.
They returned a year later with a big fortune, which they claimed was inherited from their uncle in his will. Form. that moment on, their immense wealth amazed the islanders. They moved into a big mansion and lived in unbelievable luxury. When it was later discovered that there had never been a sick uncle and that the" fortune" must have gathered in other ways, the police began to make enquiries.
The reason why the treasure from the sunken vessel disappeared was ______.

A. that it had been washed away by the strong currents
B. that the sand was unceasingly shifting
C. unknown
D. that it had been taken by those interested parties

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