题目内容
Points-of-________ are product associations that are not necessarily unique to the brand but may in fact be shared with other brands.
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The three criteria that determine whether a brand association can truly function as a point-of-difference include desirability, ________, and differentiability.
数理统计学的奠基人是（ ）
Which of the following criteria relates to consumers seeing the brand association as personally relevant to them?
学校实验室的设备台数、设备价格是（ ）
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