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Sales promotion is the process of persuading a potential customer to buy the product. It can be part of the personal selling process. The main methods of sales promotion are: Money off coupons—customers receive coupons, or cut coupons out of newspapers or a products packaging that enables them to buy the product next time at a reduced price. Competitions—buying the product will allow the customer to take part in a chance to win a prize (e.g. Coca Cola ring pulls). Discount vouchers—a voucher (like a money off coupon). Free gifts—a free product when buy another product. Point of sales materials—e.g, posters, display stands—ways of presenting the product in its best way or showing the customer that the product is there. Loyalty cards—e.g. Nectar and Air Miles; where customers earn points for buying certain goods or shopping at certain retailers—that can later be exchanged for money, goods or other offers. Loyalty cards have recently become an important form of sales promotion. They encourage the customer to return to the retailer by giving them discounts based on the spending from a previous visit. Loyalty card can offset the discounts they offer by making more sales and persuading the customer to come back. They also provide information about the shopping habits of customers—where do they shop, when and what do they buy This is very valuable marketing research and can be used in the planning process for new and existing products. Which sales promotion form listed below gives customers discounts
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Bushfire (山火) victims have reacted angrily after being told they must present identification to get Federal Government assistance, despite most having lost everything. An open letter published in a News Limited newspaper this morning questioned the ability of Centrelink, the government-appointed agency, to quickly distribute the payments of $1,000 per adult and $400 per child. News Ltd journalist Gary Hughes, who escaped the fires at St Andrews, said when he and others fronted Centrelink on Monday they were told there would be no financial help unless they could produce a driver’s license or bank statement. "What’s that meant to be, some cruel joke" Mr. Hughes wrote. "Losing everything means just that—everything. There are many like us who didn’t have time to calmly pause to collect wallets and purses as we fled our homes with wet towels over our faces to avoid choking (窒息) to death". Human Services Minster Joe Ludwig has apologized for the inconvenience and says all efforts are being made to ensure people get the help they need. "I don’t know the precise details but we are sorry if it did happen," Senator Ludwig said. "We have instructed Centrelink to take the lightest possible approach in confirming identity." He says while identification was helpful, a signature would be enough, adding that about 800 applicants for assistance had already received the money. In the eyes of the victims, the demand for the identification is ______.
Sales promotion is the process of persuading a potential customer to buy the product. It can be part of the personal selling process. The main methods of sales promotion are: Money off coupons—customers receive coupons, or cut coupons out of newspapers or a products packaging that enables them to buy the product next time at a reduced price. Competitions—buying the product will allow the customer to take part in a chance to win a prize (e.g. Coca Cola ring pulls). Discount vouchers—a voucher (like a money off coupon). Free gifts—a free product when buy another product. Point of sales materials—e.g, posters, display stands—ways of presenting the product in its best way or showing the customer that the product is there. Loyalty cards—e.g. Nectar and Air Miles; where customers earn points for buying certain goods or shopping at certain retailers—that can later be exchanged for money, goods or other offers. Loyalty cards have recently become an important form of sales promotion. They encourage the customer to return to the retailer by giving them discounts based on the spending from a previous visit. Loyalty card can offset the discounts they offer by making more sales and persuading the customer to come back. They also provide information about the shopping habits of customers—where do they shop, when and what do they buy This is very valuable marketing research and can be used in the planning process for new and existing products. Which of the following is NOT true about loyalty cards
Getting an online degree through distance learning has become possible because of the increased availability of the Internet throughout the world. However, what are the actual benefits and disadvantages of distance education Potential benefits: The most obvious reasons for trying to get an online degree are time and money. With an online course, you can join a class, do assignments on the internet, and even communicate with classmates in chat rooms or on bulletin boards. Technology has even reached the point where students can interact with other students and the teacher through high-quality web conferencing. All of these activities can be done from the comfort of your home or laptop: any time, any place. Second, getting such a degree can, in some cases, be cheaper because you don’t have to pay costs related to an oversea adventure: air-tickets, housing, local transportation, etc. Potential disadvantages: For all these benefits, there are a number of disadvantages to this kind of learning. Above all else, you have to consider how a degree from an online school will be received by future employers because they might feel that the academic standards of such an online institution are not as high as a regular program. Second, you probably won’t have face-to-face contact with other students since everything is online. Such contact is very important in learning how to deal with many aspects of non-verbal communication that aren’t obvious in an online chat room. The word "non-verbal" in the second line of the last paragraph means ______.
某区妇幼保健院与口腔保健人员合作在一住宅小区开展妇幼口腔保健工作，工作成效显著，牙防组向全市推广他们的经验时，提到 妊娠期口腔保健的口腔健康教育内容主要是（）。
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