题目内容

When two brands of the same basic product deliver their respective promised quality, they are delivering ________.

A. performance quality
B. conformance quality
C. unique quality
D. accuracy quality
E. customer support

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Rade and Talion are competitors in the business of manufacturing wristwatches. While Rade promises to deliver design and quality to its customers, Talion promises to deliver durability and cost effectiveness. When both these companies deliver their respective promised qualities, they are delivering ________.

A. performance quality
B. customer support
C. unique quality
D. accuracy quality
E. conformance quality

________ lines up customers along columns and products along rows to show the profitability of selling a product to a customer.

A. Mystery shopping
B. Activity-based costing (ABC.
Customer profitability analysis (CPA.
D. Customer lifetime value (CLV)
E. American Customer Satisfaction Index (ACSI)

葶苈子具有的功效是

A. 泻肺平喘
B. 利水消肿
C. 两者均是
D. 两者均非

The 80-20 rule reflects the idea that ________.

A. 20 percent of the company's profits are generated by the top 80 percent of customers
B. the top 20 percent of customers are highly satisfied and 80 percent of customers will recommend the company to a friend
C. 20 percent of customers are unprofitable, and 80 percent make up a company's profits
D. the top 20 percent of customers often generate 80 percent of the company's profits
E. any new product will be accepted by 20 percent of the customers immediately, but 80 percent of the customers will be up for grabs throughout the product's life cycle

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