题目内容

company is said to have ______________ when it has gained an edge over its rivals.

A. monopoly
B. profitability
C. competitive advantage
D. computer advantage

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Each of the following was described in this chapter as a source of competitive advantage except for ______________.

A. delivering superior customer service
B. achieving lower cost than rivals
C. being the subject of a hostile takeover
D. having shorter lead times in developing and testing new products

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______________ involves creating new products, processes, or services that return value to the organization.

A. Startup culture
B. Creativity
C. Invention
D. Innovation

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What is the process of choosing, matching, executing, and assessing innovative technologies called?

A. environmental scanning
B. disruptive innovation cycle
C. strategic planning
D. none of the above

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Match the terms. Write the letter of the correct definition in the space provided beside the term.

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company is said to have ______________ when it has gained an edge over its rivals.

A. monopoly B. profitability C. competitive advantage D. computer advantage

Each of the following was described in this chapter as a source of competitive advantage except for ______________.

______________ involves creating new products, processes, or services that return value to the organization.

What is the process of choosing, matching, executing, and assessing innovative technologies called?

Match the terms. Write the letter of the correct definition in the space provided beside the term.

A. monopoly
B. profitability
C. competitive advantage
D. computer advantage