The unique features of e-commerce technology include()
A. Ubiquity
B. Specific standards
C. Global Reach
D. Richness
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Which of the following refers to any disparity in relevant market information among parties in a transaction()
A. information asymmetry
B. unfair competitive advantage
C. imperfect competition
D. dynamic pricing
Which of the following statements is true about the traditional tradeoff between the richness and reach of a marketing message prior to the development of the Web()
A. Marketing messages had little richness
B. The smaller the audience reached, the less rich the message
C. The larger the audience reached, the less rich the message
D. Richness was unrelated to reach
Economists early visions about e-commerce include___()
A. a nearly perfect competitive
B. Information asymmetry would be greatly reduced
C. disintermediation
D. Consumers are not price sensitive
What is a resume()
A. Name and telephone number of the individual
B. A brief introduction to your educational background
C. Introduction of work experience and ability
D. An introduction to personal living habits