题目内容

If there are _ alternatives to an organization’s products or services, then the threat of substitutes is high; if there are _ alternatives, then the threat is low.

A. few; few
B. few; many
C. many; few
D. many; many

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_________ is an example of a primary activity for most firms.

A. Human resource management
B. Operations
C. Procurement
D. Product and technology development

Which of the following has the strategy “I can sell at a lower price than you can”?

A. Cost leader
B. Customer oriented
C. Differentiation
D. Innovation
E. Operational effectiveness

Which of the following has the strategy “I am better because I am different”?

A. Cost leader
B. Customer oriented
C. Differentiation
D. Innovation
E. Operational effectiveness

Which of the following has the strategy “I’m doing something new and you can’t catch up”?

A. Cost leader
B. Customer oriented
C. Differentiation
D. Innovation
E. Operational effectiveness