What did Jacques’ company want to do?
A. To find someone to design and carry out the advertising activities.
B. To hire an advertising agency to do an investigation.
C. To interview the person he speaks to.
D. To employ a person for advertising department.
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What main goals does Jacques’ company want to achieve?
A. Promote the sales and attract more potential customers.
B. Improve image and increase brand awareness.
C. Enhance the status of the company.
D. Win competence.
What kind of image does Jacques’ company want to develop?
A. Convenient, fast and easy.
B. Effective, generous and kind.
C. Efficient, elegant and prosperous.
D. Everlasting, friendly and proper.
What’s the most probable budget for the campaign?
A. 65 000 dollars.
B. 16 000 dollars.
C. 60 000 dollars.
D. 56 000 dollars.
What should be prepared before draft was offered?
A. Three alternative drafts.
B. Some materials.
C. The deadline.
D. Office equipment.