A person's position in a group is defined in terms of role and status.
A. 对
B. 错
Marketers need to be aware of the status-symbol potential of brands because people usually choose products which reflect their role and their actual or desired status in a society.
A. 对
B. 错
For an employee at an organization, an annual appraisal can be considered a critical life event that impacts his or her consumption behavior.
A. 对
B. 错