题目内容
Advertising and publicity play the most important roles in the conviction stage of buyer readiness.
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In the growth stage of a product's life cycle, demand has its own momentum through word of mouth and interactive marketing.
All the response hierarchy models assume that a buyer passes through affective, cognitive, and behavioral stages, in that order.
If a small Iowa college builds awareness among applicants from Nebraska, increases the target audience's knowledge about its offerings, communicates in a way that makes the target audience like it and prefer it to other colleges, builds intent to apply, and gets the target audience to attend, they are using an AIDA model of consumer responses.
日常生活中的货币的边际效用是既定不变的。（ ）
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