超星 - Unit 3.3 Influencer marketing

单选题

Directions: Watch the video and choose the best answer accordingly.1. According to the female interviewee Zhu Mei, the first thing she considers in her online shopping decisions is ________.

A. low price
B. good quality
C. reviews from real buyers
D. recommendations from retailers

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单选题

According to the male interviewee Alexander Farmer, counterfeit products are usually of ________.

A. low quality
B. reasonble price
C. good source
D. high reputation

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单选题

Which of the following statements is not true about "private traffic"?

A. Influencer marketing is a kind of "private traffic".
B. It makes quality control very difficult.
C. It can refer to businesses that are done through private WeChat accounts.
D. It can put an end to counterfeit products.

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单选题

According to the video, streamers are ________.

A. long narrow pieces of colored paper
B. long narrow pieces of cloth
C. people who promote products online live
D. newspaper headlines that run across the full page

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单选题

A good consumption eco-system needs both the efforts of market regulators and the ________ relationship between consumers and retailers.

A. detrimental
B. healthy
C. partial
D. neutral

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