In the exact moment you run out of laundry detergent and realize you need to pick some up at the store, you are in the ________ stage of the buying decision process.
A. information search
B. evaluation of alternatives
C. problem recognition
D. purchase decision
E. postpurchase behavior
查看答案
________ assumed that the psychological forces shaping people's behavior are largely unconscious, and that a person cannot fully understand his or her own motivations.
Abraham Maslow
B. Frederick Herzberg
C. Sigmund Freud
D. John Cacioppo
E. Karl Marx
Which of the following theories developed by Frederick Herzberg distinguishes dissatisfiers from satisfiers?
A. trait-role theory
B. psychological constraint theory
C. probability theory
D. leadership model
E. two-factor theory
At the top of Maslow's hierarchy of needs (shown as a pyramid in the text) are ________ needs.
A. esteem
B. self-actualization
C. social
D. safety
E. physiological
野菊花长于治疗
A. 疮痈肿痛
B. 目赤肿痛
C. 头痛眩晕
D. 热淋涩痛
E. 湿热泻痢