题目内容
Using a(n) ____ marketing (or mass marketing) strategy, a firm might possibly decide not to target a specific segment but the whole market.
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When it comes to choosing a targeting strategy, companies need to consider many factors which include____.
Colgate offers toothpastes to its customers with different needs like sensitivity, whitening, and launches different toothpastes brands. This is called ____ marketing.
If a company segmentsa market, it divides it into separate parts, usually in order to more precisely identify the target consumers and improve marketing opportunities. （）
Different companies may adopt exactly the same approaches to market segmentation. （）
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