Many new growth markets have sought to enhance their attractiveness and/or economic power by creating:
A. trade blocs.
B. import quotas.
C. labor unions.
D. trade unions.
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Which of the following is NOT a component of marketing mix?
A. Product
B. Promotion
C. Market research
Distribution
Which of the following entry mode is advisable to open up the doors to Latin America's clubby business world?
A. Licensing
B. Direct investment
C. A joint venture
D. A wholly-owned subsidiary
What happened in July 1997 that caused the worldwide financial crises?
A. The Vietnam war ended.
B. Thailand devalued its currency.
China tested a nuclear bomb.
D. India opened its markets to outsourcing.
Fox Corporation seeks to aggressively enter the world's fastest-growing economies. The firm is most likely to concentrate on:
A. newly industrialized economies.
B. agricultural economies.
C. mature economies.
D. raw material exporters.