Loyalty is a person's feelings of pleasure or disappointment that result from comparing a product's perceived performance to expectations.
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Quality is the totality of features and characteristics of a product or service that bear on its ability to satisfy stated or implied needs.
A. 对
B. 错
Unprofitable customers who defect to a competitor should be encouraged to do so.
A. 对
B. 错
Explain customer-perceived value.
What are the Three Ways to improve a company’s offers