题目内容
Marketers must see themselves as benefit providers. For example, when a shopper purchases new shoes, he or she expects the shoes to cover his or her feet and allow him or her to walk unobstructed. This is an example of what level in the consumer-value hierarchy?
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Marketers have traditionally classified products on the basis of three characteristics: ________, tangibility, and use.
Because ________ are purchased frequently, marketers should make them available in many locations, charge only a small markup, and advertise heavily to induce trial and build preference.
治疗热极生风宜选用
珍珠母的功效是
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