This is a common-sense question, not included in book or lectures. When and why would you use the Business Model Canvas?

A. With partners, to explore how they make money and you make money so you can help each other to increase revenues and profits
B. With customers, so they understand your way of doing business, and looking at the customer’s business model canvas to explore ways you could help them to make money
C. With investors, so they understand each of your revenue streams, and how you will become profitable in the future with the help of their investment
D. With employees, to explore ways they could help your company to reduce costs, increase revenues, create more customer delight, etc.
E. All of the above