题目内容

Not enough people recognize our logo; we need to spend a lot more on raising_____()

A. brand stretching
B. brand loyalty
C. brand awareness
D. brand equity

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David Beckham advertising Vodafone is an example of_____()

A. product endorsement
B. product placement
C. product cycle
D. product range

The creation of Virgin Cola, Virgin Air, Virgin Rail and Virgin Bride is an example of____()

A. brand stretching
B. brand loyalty
C. brand awareness
D. brand equity

You can get the DS-2019 from _____()

A. the university you are now in
B. the university you want to be a visiting scholar in
C. a US consulate
D. the US embassy

What kind of elements of the audience are essential in affecting an oral presentation’s organization and content()

A. Education
B. Age and gender
C. Size of the audience
D. Age, gender, education and size of the audience

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