题目内容

Warranties are formal statements of expected product performance by the manufacturer.

A. 对
B. 错

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In planning its market offering, the marketer must address the five product levels of the customer-value hierarchy. Describe the "customer-value hierarchy" and identify the five levels of product contained within.

Explain the concepts of product-mix width, length, depth, and consistency.

规范的理货和补货可以最大限度第减少缺货造成的损失，有效防止限期使用的商品过期，利于及时手机顾客的意见和建议、（）

A. 明码标价，让顾客放心购买
B. 有利于确保商品的安全
C. 有利于保持店内的卫生
D. 有利于掌握库存数量

Product mix