题目内容
Toyota has an advantage over Lexus due to the fact that there are more Toyota dealers, which helps customers save on transportation and search costs in buying and repairing an automobile. Which of the following service outputs relates to this competitive advantage?
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Atburex is a furniture manufacturing company in the United States. The company provides a 60-day credit period and also offers on-site delivery and installation. These special benefits refer to which of the following service outputs?
Which of the following types of distribution involves severely limiting the number of channel intermediaries?
Which of the following allows a firm to maintain control over service level and obtain more dedicated and knowledgeable selling?
Which of the following channel alternatives is most suited to handle complex products and transactions?
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