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And there is another strategy where you try to your product to different countries that you are in.

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So, by setting up, for instance, a from where they also sell these coffee products, they can sell to all kinds of hotel chains and to airline companies and to different retail chains.

That means that you have to adapt your product and your , your communication, to the culture you are in and to the different environment that you face.

I like to mention another company that will do one product concept and, for instance, the soap brand, Lux, is one example of a global brand that will sell all over.

How can people be trained to be international_____?