题目内容

A Japanese firm is ready to sell its recent technological innovation to the US government. But it has asked for 80 percent in cash and the rest in mica. The Japanese firm is looking to enter into a(n) ________ with the US government.

A. functional discount
B. compensation deal
C. buyback arrangement
D. offset agreement
E. barter deal

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ROC Engineering, a Chinese shipbuilding company, agrees to build a fleet of submarines for the Sri Lankan navy, for which it will be paid in the local Sri Lankan currency. As per(按照) the agreement, ROC must also spend a substantial amount of the money it generates through this deal within the country. In accordance with the contract, ROC buys Sri Lankan tea at a reduced rate. This is an example of which of the following forms of countertrade?

A. descending bid
B. offset
C. barter
D. compensation deal
E. buyback arrangement

________ are offered by a manufacturer to trade-channel members if they will perform certain functions, such as selling, storing, and recordkeeping.

A. Consumer promotions
B. Quantity discounts
C. Functional discounts
D. Seasonal discounts
E. Trade-in allowances

When hotels, motels, and airlines offer discounts in slow selling periods, they are said to be offering ________.

A. trade discounts
B. quantity discounts
C. functional discounts
D. seasonal discounts
E. trade-in allowances

When supermarkets and department stores drop the price on well-known brands to stimulate store traffic, they are said to be following ________ pricing.

A. value
B. loss-leader
C. special event
D. high-low
E. everyday low

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