Consumers who always buy Levi’s when they need a new pair of jeans are showing____（）
A. brand stretching
B. brand loyalty
C. brand awareness
D. brand equity
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Not enough people recognize our logo; we need to spend a lot more on raising_____（）
A. brand stretching
B. brand loyalty
C. brand awareness
D. brand equity
David Beckham advertising Vodafone is an example of_____（）
A. product endorsement
B. product placement
C. product cycle
D. product range
The creation of Virgin Cola, Virgin Air, Virgin Rail and Virgin Bride is an example of____（）
A. brand stretching
B. brand loyalty
C. brand awareness
D. brand equity
You can get the DS-2019 from _____（）
A. the university you are now in
B. the university you want to be a visiting scholar in
C. a US consulate
D. the US embassy
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