Haptic refers to a consumer's sense of sight.
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Perception refers to the immediate response of our sensory receptors to basic stimuli.
A. 对
B. 错
Rules of conduct that guide actions in the marketplace are called ________.
A. social obligation
B. social responsibility
C. business ethics
D. social awareness
The importance people attach to worldly possessions is called ________.
A. ego products
B. materialism
C. needs
D. wants
Which of the following values is most associated with materialists?
A. Honesty
B. Status
C. Loyalty
D. Frugality