题目内容
Retail Planning (Scenario)Mr. Tyler Nall is president and CEO of a retail chain that is about to begin operations in numerous major cities across the United States. The stores will sell home furnishings that are considered moderately priced for the average-income buyer. During the last few months he has been working to lay out directions for the managers of the stores. Mr. Nall and his vice presidents have decided that each store should have sales equal to or greater than $100 per square foot per day. To attract an adequate number of customers, the store should be well maintained both inside and out.The statement that each store should have sales equal to or greater than $100 per square foot per day is an example of __( )____.
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The statement that all stores should be well maintained both inside and out is an example of a ______.
Community Newspaper (Scenario)Robert Downs is in the process of setting up a small community newspaper in his home town of Corning, New York. As a first step, he sets the following goal for his company: "To be a champion for free speech and for the development of the community." This goal is to appear clearly on top of every page of the newspaper.The above goal constitutes the ______ goal of the company.
When making editorial decisions for his newspaper, Robert Downs mostly picks issues that are in line with his political beliefs and those that his advertisers approve of. For instance, he recently chose not to publish a story about how a large local manufacturer, one of the paper's biggest advertisers, was flouting environmental regulations. This indicates that ______.
Downs wants to formulate a plan that lays out general guidelines for his employees and leaves room for interpretation. Which of the following types of plans would best suit his requirement? ( )
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